INDUSTRY
Financial
AREA
Private Equity Fundraising for Medical Robotic Device
Forsight Robotics
CHALLENGES
- Prototype not ready
- Coordination with Israeli PR firm
- Multiple VCs involved, including Adani Group in India
TACTICS
- Target top-tier outlet for an exclusive
- Garner widespread U.S. and Israel coverage
RESULTS
- Secured exclusive stories in the Wall Street Journal and TechCrunch
- Generated nearly 20 features in financial and trade media
We’ve hired A. Lavin Communications twice to create major coverage in top tier media for our A Round. They secured features in The Wall Street Journal, TechCrunch and lots of coverage of other coverage that we desired.
— Dr. Joseph Nathan, Co-Founder, President, and Chief Medical Officer Forsight Robotics